Steps To Your Best Year-End Campaign Yet

Nonprofit trainer and development expert Stephanie Cory will share proven strategies to get your campaign noticed. You will learn how to end 2021 with a flurry of donations.

What You'll Learn

  • What comprehensive strategy will allow you to capture year-end gifts?
  • What media should you use for your asks and nudges?
  • How can you keep new and renewal donors through thoughtful stewardship?
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INFORMATION
Training Overview

The fastest ways to improve your year-end campaign - Increase fundraising results before the end of 2021.

Near the end of the year, holiday cards, junk mail, and solicitations from nonprofit organizations will fill your donors’ physical and electronic mailboxes. You can break through the clutter to entice them to apply their generosity toward fulfilling your organization’s mission.

Multi-channel communications and the psychology of a nudge can boost your returns. There is still time to develop a strategy for a year-end campaign that engages your donors and sets the stage for ongoing relationships.

  • What comprehensive strategy will allow you to capture year-end gifts?
  • What media should you use for your asks and nudges?
  • How can you keep new and renewal donors through thoughtful stewardship?
Recommended Audience
Who Should Attend?
  • Fundraising professionals
  • Volunteers with planned giving responsibilities
  • Development directors
  • Communications directors
  • Communications staff
  • Executive directors
  • Members of fundraising committees
  • Board members involved in fundraising
  • Major gift directors
  • Planned giving coordinators
What's included
Training includes
  • Certificate of Attendance
  • All resources and training materials
About

Expert Presenter

Stephanie Cory
  • Works with nonprofit organizations of all sizes to strengthen governance and fundraising
  • Served in executive director, development, and program management roles
  • Adjunct faculty member for Villanova University’s College of Professional Studies, teaching nonprofit topics
  • Certified Fundraising Executive (CFRE)
  • Chartered Advisor in Philanthropy (CAP®) from the American College of Financial Services
  • Certified Governance Trainer through BoardSource
  • Licensed consultant through the Standards for Excellence® Institute